The Bulls E-Stream E-bike.

At the time of the E-Stream’s launch, e-bikes were popular with commuters. But mountain bike stage racing purists regarded them with disdain. So we launched the bike where the world’s most hardened mountain bikers gathered to race and support, the Cape Epic.

The Bulls E-Stream E-bike.

At the time of the E-Stream’s launch, e-bikes were popular with commuters. But mountain bike stage racing purists regarded them with disdain. So we launched the bike where the world’s most hardened mountain bikers gathered to race and support, the Cape Epic.

Back by popular demand.

To have a capable bike and rider broadcasting from within the race has been game-changing for mountain bike races. By demonstrating the Bulls e-bike’s capabilities live to the world, it became an overnight success. 

Official Media E-bike to the Cape Epic.

We’ve been so successful that Cape Epic has asked us to come back every year as the Official Media E-bike sponsor to broadcast live in-race footage, growing the broadcast crew and number of bikes we use at the race.

Back by popular demand.

To have a capable bike and rider broadcasting from within the race has been game-changing for mountain bike races. By demonstrating the Bulls e-bike’s capabilities live to the world, it became an overnight success.

Official Media E-bike to the Cape Epic.

We’ve been so successful that Cape Epic has asked us to come back every year as the Official Media E-bike sponsor to broadcast live in-race footage, growing the broadcast crew and number of bikes we use at the race.

Daily content for Bulls.

This also lets us curate a content calendar of daily updates, showing off features of the bike, under the monicker Project Zebra. It’s a sustainable content tool for Bulls that establishes it as a stock standard bike capable of capturing white-hot racing action.

Daily content for Bulls.

This also lets us curate a content calendar of daily updates, showing off features of the bike, under the monicker Project Zebra. It’s a sustainable content tool for Bulls that establishes it as a stock standard bike capable of capturing white-hot racing action.